Bidul & Co is a Lyonnais startup co-founded in May 2011 by: Alain Favre, Nicolas Basset and Philippe Béraldin, all in the computing field since several years. They decided to join hands following a common observation at the CES of January 2011, the lack of connectible objects (a.k.a bidules) for tablets and smartphones.
Then, the Apple program and 36 months of R&D later, their first product, an Apple USB key for iPhone and iPad was born. Following the same path, they develop other devices that extend to Android and other USB-C devices.
Today, the start-up has several partners and has a subsidiary in the United States. But, it wants to expand even more and become a manufacturer of international reference in their field. Besides, they already have several products on the market to watch: i-USBKey, the Ultimate Hub, their IQ battery or their induction case.